lose the booze. win the day.

lose the booze. win the day.

We believe in celebrating life’s moments with intention and joy, no matter your relationship with alcohol. Based in Toronto, Pour Sport is more than just a wine company; it’s a movement toward mindful drinking and sober celebrations. We craft premium, Dealcoholized sparkling wines that bring the same sense of occasion to your glass, without the hangover.

shop non-alcoholic SPARKLING WINES

FAQs

  • Pour Sport was born from a personal journey. Alanna was caught in the cycle of social drinking, enjoying the buzz at celebrations, but feeling the aftereffects all too often. In 2022, she decided to take a break from alcohol, hoping to feel better in her body and mind. What started as a month-long experiment turned into years of sobriety.

    Yet, despite feeling amazing without alcohol, Alanna noticed something missing at social gatherings: the ritual of clinking glasses, toasting milestones, and feeling part of the celebration. That’s when she discovered non-alcoholic wine. Everything clicked. It wasn’t just about the drink. It was the feeling of continuing celebrations. She knew others were looking for the same thing: an alcohol-free wine that tasted just as good, if not better, than the real thing.

  • Our mission is to support mindful drinkers on their journey to healthy living, self-improvement, and connection. em description

  • Handcrafted in Spain, Pour Sport grapes are fermented and matured using traditional wine making methods: fruit fermentation in barrels, separation and aging in French and American oak barrels.

    The alcohol is carefully removed by vacuum extraction at low temperature.

  • We aim to ship your order within 3-8 business days, provided the items are in stock. Once your order has been dispatched, you will receive a confirmation email with your tracking number.

    Please note that shipping and delivery dates are estimates and depend on various factors beyond our control. Therefore, we cannot guarantee delivery dates and are not responsible for any shipping delays. If you have any questions about your order's shipping status, feel free to email us at info@drinkpoursport.com, including your order number.

  • “I struggled to find the perfect non-alc wine for years, but at long last, she is here! And her name is POUR SPORT. The sparkling rose is a favourite. It lives up to the dry finish it promises and pairs perfectly with any light meal.”

    Grace

  • “Finally a product that not only tastes amazing but makes me feel a part of the celebration! Thank you POUR SPORT for such a beautiful, bubbly product that allows us non-drinkers to feel elevated and sophisticated, too.”

    Avery