Meet Alanna: The Story Behind Pour Sport and Mindful Drinking

We’ve all been there, right? Hanging out with friends, raising a glass, and celebrating life’s little moments. But what if you’re in a place where you don’t want to drink? You still want to enjoy the fun, without the alcohol.

That’s exactly where Alanna found herself when she decided to take a break from drinking.

Why She Chose Sobriety

Back in August 2022, Alanna realized alcohol had become a bit too central to her life. It was her go-to in social situations, whether it was work events, concerts, dinner parties, or traveling. But the aftereffects weren’t something she loved. She’d feel low energy, sluggish the next morning, and just...not motivated.

At first, she thought taking a month off would be enough. But it wasn’t. So, she committed to going alcohol-free for three to six months. And the longer she stayed sober, the better she felt. More energy, a clearer mind, and new habits. By the time a year had passed, she didn’t see any reason to go back. The hangovers, the anxiety, and that “heavy” feeling just weren’t worth it anymore.

The Awkward Social Shift

While Alanna loved how she felt without alcohol, there was one thing that still felt off when she went out, she missed the ritual of having a drink in her hand. It wasn’t about the alcohol itself. It was about the experience of it all. The clink of glasses, the feeling of being part of the celebration.

Then, she tried a non-alcoholic wine for a celebration, and it clicked. It tasted great. It felt right. It gave her that same celebratory vibe without the alcohol. That’s when she realized other people probably felt the same way.

The Birth of Pour Sport

So, Alanna set out to find premium non-alcoholic wine that actually tasted good. She wasn’t looking for something overly sweet or watered down. She wanted something that felt like the real thing, something that allowed her to be part of the moment without missing out.

And that’s how Pour Sport was born.

A New Way to Celebrate

We all know the tradition of celebrating with champagne, right? Big wins, milestones, special moments. They’re almost always marked by popping a bottle. But what about people who don’t drink?

Pour Sport is for them. It’s for the sober-curious, for those cutting back, for anyone celebrating sobriety milestones or personal victories. It’s a non-alcoholic sparkling wine that still feels like a real celebration.

Cheers to Something New

Pour Sport isn’t just a replacement for alcohol. It’s something new, and something better. It’s a way to enjoy the moment, feel included, and celebrate without compromise.

So whether you’re sober, cutting back, or just looking for a great alcohol-free option for your next social event, Pour Sport is here for you. Because you deserve to celebrate in a way that feels good.

Cheers to your wins!